Archive for the ‘Commentary’ Category

Companies spend a lot of time and money trying to find new customers. We focus a great deal of attention on the process of bringing them in the door. The same attention needs to be applied to keeping them.

Conversations are more significant than we are aware of, more powerful than we acknowledge. They are much like breathing.”

Apparently, after extensive study, researchers found that “advertising is more effective when it is paired with news content that is relevant to the product…” If some social media users could learn this, the world would be a better place.

In reflecting on the fact that his son’s “eventual adult career does not exist yet,” Kelly explained the “technological smartness” he attempted to impart during his home schooling. What he wrote is some of the best advice about technology I’ve ever read.

For those who want to play along, I thought I’d share parts of the Zeek.com redesign process with you. The first step – wireframes.

Creative design is subjective. Whether a site can handle a traffic spike created by a link from a highly influential website, like The Drudge Report is not.

We don’t get things wrong because we are uninformed and lazy and stupid and evil. We get things wrong because we get things right.

I recognize the incredible value of a handwritten note and I suck at actually sending them. Greg Meyer, from Gist.com, does not.

How do we increase the signal to noise ratio in conference twitter streams? Is Twitter even the best place to share the content? These are some of the questions I’m left with after monitoring the REBCNASH stream on Twitter.

The last tweet I looked at last night before going to bed was from Chris Brogan. The tweet, which I can’t find in his stream now, was: “What Is the Focus and Purpose of Your Blog?” That question haunted me all night. And I finally have some clarity.